Essentials of E-Commerce (ई-कॉमर्स के सिद्धांत)

Essentials of E-Commerce (ई-कॉमर्स के सिद्धांत) is a comprehensive academic textbook designed to provide a clear understanding of modern electronic commerce concepts, digital business models, and online market operations. The book explains the fundamentals of e-commerce in a simple and structured manner, making it highly suitable for commerce and management students.

Written by experienced academicians Dr. Amit Kumar and Dr. Saurabh Sen, this book bridges theoretical knowledge with practical applications of online business, digital payments, electronic transactions, and emerging technologies shaping today’s digital economy.