व्यावसायिक पर्यावरण(Business Environment)

Business Environment is a core academic textbook designed for B.Com Semester 2 students of Chhattisgarh universities. Written in Hindi by Dr. J. P. Mishra, this book provides a comprehensive understanding of the internal and external forces that influence business activities in India.

The book explains important aspects of the business environment such as concept and nature of business environment, economic environment, social and cultural environment, political and legal environment, technological environment, globalization, liberalization, privatization, and the role of government in business. The content is presented in a systematic, simple, and student-friendly manner, making complex concepts easy to understand.

Special emphasis has been given to definitions, explanations, current relevance, examples, and examination-oriented presentation, helping students prepare effectively for university examinations. The language used is clear and academic Hindi, suitable for commerce students.

Prepared strictly according to the B.Com Semester 2 syllabus of Chhattisgarh, this book is an essential resource for students, teachers, and academic libraries.